SERVICES

Graphic Design

Scope of a service:

• Advise on strategies to reach a particular audience

• Determine the message the design should portray

• Create images that identify a product or convey a message

• Develop graphics for product illustrations, logos, and websites

• Select colors, images, text style, and layout

• Present the design to clients or the art director

• Incorporate changes recommended by the clients into the final design

• Review designs for errors before printing or publishing them

Illustration

Scope of service:

• Developing visual ideas that suit the client

• Seeking client approval for ideas with rough visuals - this stage may involve going back to the drawing board several times to rework sketches

• Using drawing, sketching, painting and photographic skills to produce illustrations

Apparel Design + Merchandising

Scope of service:

• Making sketches by hand or digitally

• Developing patterns

• Analyzing trends in fabrics, colors and shapes

• Directing and negotiating with suppliers, manufacturers and retailers

• Working with design, planning and sales teams

• Directing fashion photo shoots

• Pricing garments based on quality and affordability

• Developing advertising and marketing strategies